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Over the last few years, Pet Styling ownership has experienced a sort of revolution. To begin with, having a pet is often described in more familial terms than as possession of an item. There has also been a proliferation of the presence of all kinds of service and emotional support animals, many of which require regular grooming. This gives you a perfect opportunity to push to the front of the crowded field of pet styling. Here’s how to do it.
Get Your Credentials
Pet owners are like most other people in that they trust but verify. Your friends and acquaintances will certainly give you the benefit of the doubt in most cases, but why let a doubt exist? The best thing for you to do in your pet styling business is to clear as many questions as possible about your qualifications before the first paws walk through the door.
As with any business, you should focus first on the necessary qualifications. In addition to local business licenses, health inspections, and so forth, you will also need to cover your required credentials for animal grooming along with as many voluntary endorsements as you can get, such as the AKC S.A.F.E. Grooming Program. These will not only get you into regulatory compliance but will also reassure pet families that you are well-trained in how to keep animals safe while making them beautiful.
Connect to a Great Franchise
Another good move for any growing business is to avoid reinventing the wheel. There is often no benefit in going through the added work, stress, and expense of developing certain business features from scratch. Branding items like logos, product offerings, business processes, and countless other benefits are available to you immediately when you take on a dog grooming franchise instead of building everything from the ground up. You’ll get into business faster and better with a franchise!
Another benefit of franchising is that you’ll tap into the existing reputation of the company. There’s no doubt that you’ll be able to build a great pet care business, but why have your potential customers start their expectations at zero? Give yourself a head start by tying in with a great franchise so that even new people in town (and new pets in town) know what great service they’ll get from you before they even meet you.
Offer More Than Grooming and Pet Styling
Pets are often companions to their families 24/7, but others are a little less comfortable with travel. That means it can be very helpful to minimize the stress and effort of a trip to the groomer by combining it with a trip to the pet snack store. The obvious option for you is to offer both options under the same roof.
With a complete line of snacks, foods, and treats available right in your grooming storefront, your customers will be able to find everything they need on a single trip to town, letting those homebody pets spend more hours at the place where they’re happiest. Customers will browse your store while the pet is being groomed, making the experience a fun one for the humans of the family instead of just another errand to run. Read also Dachshund Puppy.
Go Above and Beyond
Now that you have the qualifications, the identity, and the services, the sky is the limit for you. Spend a little time every day thinking about how you can add even more to your business. Listen to your clients and see what would make their experience better. Consider things like methods of payment, appointment systems, loyalty programs, and all the other little incentives that make the pet styling process faster and better for everyone involved.
Maybe you could create a Pet of the Month Club to recognize loyal visitors. You might invite the local animal shelter or humane group to bring adoptable pets in case someone wants to expand their furry family. Keep looking for new options!
Pets are valued at a level comparable to family members. The love and attention that people provide for their pets is a great way for you to build a strong business in keeping those precious animals looking as beautiful and healthy as possible.
Jasper Bruxner is a passionate and versatile blogger with a keen eye for trends and a knack for crafting engaging content. As the founder of WendyWaldman.com, he has established himself as a trusted resource in a diverse range of niches, including food, tech, health, travel, business, lifestyle, and news. He tends to share the latest tech news, trends, and updates with the community built around Wendywaldman. His expertise and engaging writing style have attracted a loyal following, making him a respected voice in the online community.